Home / Why Superfun?


It was about embracing the things in your day & your life that make you smile or give you hope.
It was, and is, about living fully and finding contentment in little ways.

We believe that a life full of your own personal mood-brighteners is a life better led.
And we’re pretty certain you’ll feel a little more buoyant
when you’re wearing the perfect pair of stretchy, colorful pants.

SYP does exhaustive research into pant sizing, pant fit, and pant sources, choosing
to work with small, preferably women-owned brands that put an emphasis on quality.

We know what pairs work best on which body types
because we fit them on all sorts of bodies every day.
And we’re sure we’ve got a pair that celebrates your shape in the way you deserve —
a way that boosts your confidence and puts a little spring in your step!

It’s our mission to create a community of Superfun people.
People who understand that living happily is an active practice,
and who want to help other people live more happily too.

About Amy 

It took a sabbatical from the corporate ladder for Amy Brachman to find a kind of happiness that fit her perfectly. She began to pay more attention to the little things that made her feel joy, and made an effort to incorporate more things she loved into her life.


She started documenting online the small things that gave her moments of happiness, and one day, one of those small things was a pair of yoga pants she found online. They made her feel more confident about herself, about her day, and about life in general. And she wanted to help other people experience the thrill of finding the pairs of pants that could help them feel that way too.